L’Oreal ‘Cast Yourself’ in the next Casting Creme Gloss Advert: Competition!

It’s not often you get the chance to appear in an advert alongside Cheryl Cole, but with this fab competition, you might just be able to! L’Oreal Paris are looking for three girls; a blonde, a brunette and a red head to star ALONGSIDE CHERYL COLE in their next L’Oreal Casting Creme Gloss commercial.

Cheryl Cole L'Oreal Casting Creme Gloss Competition

You have from the 31st October until the 27th November (This Sunday!) to post a photograph of yourself and your luscious locks at this link – L’Oreal’s UK Facebook page.
Then, Facebook users will be able to vote for their favourite looks between 28th November to 4th December (remember, you can get family and friends to vote for you!)

The most popular brunettes, redheads and blondes will be shortlisted for a L’Oréal Paris Casting Day where you will receive a makeover by our hair & makeup artists in preparation for a live audition, in front of a panel of judges. This will be your chance to go in front of the camera and tell us why you love Casting Crème Gloss. And yes, you can even utter those famous words, “Because you’re worth it!’

The winners will be chosen to appear in the exclusive new L’Oreal Paris advert alongside Cheryl Cole – this is such an exciting opportunity, just imagine standing next to Cheryl with your gorgeous bouncy hair, on TV!


I’ve already entered the competition (you can see my entry here) and my sister is as well (she recently had her hair dyed bright red!) and we’re very excited to be in with a chance!

Talking of Cheryl Cole – I do think she is the perfect spokesperson for L’Oreal Paris because she literally looks incredible with any hair colour! Whether it be red, brunette or blonde, Cheryl’s the girl that can pull it off – she’s a hair hero!
Sources – Redhead (here), Brunette (here) and Blonde (here).

Competition Disclaimer: Opens to female UK and ROI residents aged 16+. Entrants must register with L’Oréal Insider, colour their hair using Casting Crème Gloss and upload a photo on facebook. No purchase necessary. Closing date 27/11/2011. For full Terms & Conditions and to enter click here.

Will you be entering this competition? What’s your favourite hair colour on Cheryl?


(please note this is a sponsored post)



  1. November 23, 2011 / 2:11 am

    i would totally do this! too bad i don't live in the UK though 🙁


  2. December 6, 2011 / 7:09 pm

    you got into the semi finals! well done :D! so did i!!
    did your sister get in? xx

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